Plenary Panelist

Alf Edvardsen, Personal Activity Intelligence (PAI) Health, Norway


Alf, a passionate engineer and entrepreneur, is the Director of Research and Development at PAI Health and fully engaged in innovating and expanding the company’s scientific based product offering. His main motivation is to fight inactivity and lifestyle related diseases by designing motivational and meaningful tools and applications available for everyone. He started this journey as co-founder of Beatstack where he developed the PAI algorithm. When Beatstack merged with Mio Global (now PAI Health) he was also responsible for developing the Slice wearable that incorporated the PAI algorithm. Alf has an MSc in Electrical Engineering from Norwegian University of Science and Technology, and prior to doing his startup worked in various positions within product development in Atmel Corporation.

Alf earns some of his PAI while running, biking or playing soccer, but mostly by chasing his 2 young sons.

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Organized by
  • ALR
  • Elsevier
Silver Sponsors
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  • greenplay
Supported by
  • NRPA